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Startup creative marketing isn't like big brand marketing. If we can't outspend, we must outsmart.
In the competitive marketplace, while the corporate marketing programs rest on their riches, we must outposition, outbrand, and outsmart our status quo competitors.
It was the complexity that accompanied this challenge, this marketing mountain with no clear direction on how to climb, that inspired me to create Mister Stupid's Original Marketing Principles.℠
The Original Marketing Principles are uniquely startup-centric. They focus on everything from product positioning to marketing messaging, COMMS strategy, startup brand building, even marketing culture building.
We'll work together to identify what problems you may have.
We'll pair each problem with the appropriate principle, and we'll work together to apply that given principle for success.
- Charley A.
Startup marketing consulting services.
Strategy is meaningless if there's no principles to sustain it.
My name is Charley Arrigo, your principle-led startup marketing consultant. As founder & consulting lead at Stupid For Startups, I've written and strategized for everything from London startups to Fortune 150 companies.
My skills can benefit you.
For example, within a few months of launching Stupid For Startups, my article's ranking #3 in Google Search nestled between Forbes and Pinterest.
Maybe this could be you?👇
How I engage.
Successful consulting is the product of sustained efforts that become habitual. I'm a business partner, not a freelancer. I work with your team at the highest level to deliver strategic thought leadership, smart marketing, and extraordinary business value.
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I engage with a limited number of clients due to the depth and commitment of my relationships, and I work with only one client per product/service category.
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My minimum engagement for any client retainer is 3 months.
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My minimum initial engagement is $15,000.
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I do not charge by the hour, I charge a fee for my services that is aligned with the value of my thinking, and is agreed upon in advance.
Let's talk.
Email me at — charley@stupidforstartups.com.
